The Language Industry in the Digital Age: Evolution and Reflection

Jiang Guoquan and Liu Xue’ou

Chinese Journal of Language Policy and Planning ›› 2024, Vol. 9 ›› Issue (3) : 29-37.

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Chinese Journal of Language Policy and Planning ›› 2024, Vol. 9 ›› Issue (3) : 29-37. DOI: 10.19689/j.cnki.cn10-1361/h.20240303

The Language Industry in the Digital Age: Evolution and Reflection

  • Jiang Guoquan and Liu Xue’ou
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Abstract

In the digital era, the language industry is a key driver of national economic growth and a significant contributor to the vibrant language life in society. It thus plays a pivotal role in transitioning socio-economic dynamics from traditional to modern frameworks. Propelled by technological and data-driven advancements, the industry is evolving, marked by strategic macro-policy development, digitization of language resources, advancements in language intelligence, industry integration, service model diversification, and a broadening global impact. Currently, in the contexts of thriving digital economy, rapidly advancing digital technologies, and a strong focus on nurturing talents, the language industry in China is encountering unprecedented opportunities for expansion through global collaboration. Nonetheless, there are serious challenges such as the lack of industry standards, underdeveloped language resources, a shortage of skilled professionals, limited industry scalability, and uneven development inside the industry. To address these issues, strategies we propose include reinforcing policy guidance to meet market needs, emphasizing digital-driven approaches to cultivate talents, enhancing industry transformation via research partnerships, promoting organized labor division for industry concentration, focusing on societal benefits, and increasing international openness.

Key words

language industry / digital age / industry formats / industry development strategies

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Jiang Guoquan and Liu Xue’ou. The Language Industry in the Digital Age: Evolution and Reflection[J]. Chinese Journal of Language Policy and Planning. 2024, 9(3): 29-37 https://doi.org/10.19689/j.cnki.cn10-1361/h.20240303

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